Ball Mastery
STEP 1Success in 1v1 and 2v1 scenarios separates the good players and the great players. In this step we develop the attributes necessary for success in these situations.

STEP 1
Ball Mastery
Alfie Stone is the founder and head coach of StoneCoaching, a football development initiative that transforms young players into confident, technical athletes who excel both individually and as team players. From his understanding of the modern game's evolution, Alfie's framework is centered on the philosophy that technical mastery stems from confidence with the ball at the player's feet. His approach goes beyond traditional coaching methods, focusing also on fostering the coach-player relationship.
As a member of football's next generation, Alfie bridges the gap between traditional coaching methods and modern technical innovation. This allows him to translate complex strategies into accessible, targeted training sessions.
With over 5 years of specialized experience as a head coach of football academies across three continents - from the United States to Italy - Alfie brings a global perspective to player development. His international coaching experience has exposed him to diverse playing styles and methodologies, allowing him to adapt his coaching to unique strengths and backgrounds.
Elite technical development with a focus on mastering modern game scenarios. Alfie specializes in transforming players' ability in high-pressure 1v1 and 2v1 situations - the moments that define matches in today's football. His training methodology emphasizes quick thinking, precise execution, and mental resilience.
Head Coach & Founder
Structured progression from foundation to elite performance
Success in 1v1 and 2v1 scenarios separates the good players and the great players. In this step we develop the attributes necessary for success in these situations.
STEP 1
Ball Mastery
Mastery of the ball is just the beginning. Having the attitude to train and work hard is essential, and so is respecting your teammates, coaches and improving relationships.
STEP 2
Elite Mindset
With the skills and mastery resulting from previous steps, we equip players with the knowledge and guidance necessary to progress into competitions like the Junior Premier League and the Academy system.
STEP 3
Elite Progression
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We offer a variety of session-types, ranging from one-to-one sessions for more focused and individual training, to group sessions that place more of a focus on team-dynamics and developing as a group.
1-to-1 sessions are booked and paid for by contacting us through the Contact Us section below.
We currently offer a single session-type (group session) that is bookable through the links below. You can either pay for a session individually using the first link, or purchase the Summer Offer for bulk sessions on Mondays and Fridays at a discount.
Sessions are offered on MONDAYS, WEDNESDAYS AND FRIDAYS from 10:00-11:30 at GOALS, PORTSMOUTH.
Have a question? Contact us today